I wrote a guest-blog entry about Anomalous for Write By Night:
After discussing different approaches with the editors, luckily some of whom have online journal publishing experience, we decided to try what we’re calling “rolling releases.” Issue #2 was shaping up to be a monster issue (and it is; the pdf is over 100 pages long!!) and so we decided to sort of parse the writing out over the “life” of the issue. I’m using “life” in quotes because since it’s digital, it’s never out of print, and therefore always alive. Immortal. Or a zombie…
The question for me is, is that a good plan? Does it make sense to launch the issue as a whole, and then highlight individual pieces in sections over the course of the issue’s life? As a reader, would you sign up for those emails/tweets? Would it be annoying to get a brief commentary on a few pieces every other week from one of our editors? What about as an author?
And what about other editors out there in the digital world? How do you keep interest in your site in the “dead” space between issues? Or is that an issue at all?
Read the whole thing: http://www.writebynight.net/writing-help/keeping-interest-rolling-releases/